What is a Stadium Revenue Report?

Stadium Revenue Reports are considered sales analysis tools and are used by venue and retail managers to analyze revenues from tickets, food and retail outlets in a sports venue. Some of the main functionality in this type of report is that it displays an easy to understand map of the stadium with hyperlinks to each revenue-generating location. The hyperlinks goes to a second page (not visible in the image below) which contains data like: Ticket sales by seat location, Food & beverage sales by restaurant/outlet (with detailed sales by F&B category), and # of individuals entering each gate. You find an example of this type of report below.

Purpose of Stadium Revenue Reports

Venue Owners use Stadium Revenue Reports to give managers an easy way to analyze the different revenue sources located in the venue. When used as part of good business practices by venue managers and FP&A departments, a stadium owner can improve its revenues and optimize decisions related to venue restaurants and retail locations, and it can reduce the chances that sales are sub-optimized due to lack of insight to location and vendor/outlet performance.

Example of a Stadium Revenue Report

Here is an example of a Stadium Revenue Report with venue map and drill down to underlying revenue data.

Example of a Stadium Revenue Report for Sports Venues

Example of a Stadium Revenue Report for Sports Venues

You can find hundreds of additional examples here

Who Uses This Type of Report?

The typical users of this type of report are: Venue managers, retail managers, CFOs.

Other Reports Often Used in Conjunction with Stadium Revenue Reports

Progressive venue managers and FP&A departments sometimes use several different Stadium Revenue Reports, along with profit & loss reports, sales dashboards, KPI reports, annual budgets and forecasts and other management and control tools.

Where Does the Data for Analysis Originate From?

The Actual (historical transactions) data typically comes from enterprise resource planning (ERP) systems like: Microsoft Dynamics 365 (D365) Finance, Microsoft Dynamics 365 Business Central (D365 BC), Microsoft Dynamics AX, Microsoft Dynamics NAV, Microsoft Dynamics GP, Microsoft Dynamics SL, Sage Intacct, Sage 100, Sage 300, Sage 500, Sage X3, SAP Business One, SAP ByDesign, Acumatica, Netsuite and others.

In analyses where budgets or forecasts are used, the planning data most often originates from in-house Excel spreadsheet models or from professional corporate performance management (CPM/EPM) solutions.

What Tools are Typically used for Reporting, Planning and Dashboards?

Examples of business software used with the data and ERPs mentioned above are:

  • Native ERP report writers and query tools
  • Spreadsheets (for example Microsoft Excel)
  • Corporate Performance Management (CPM) tools (for example Solver)
  • Dashboards (for example Microsoft Power BI and Tableau)

Corporate Performance Management (CPM) Cloud Solutions and More Examples