What is a Sales by State Dashboard?

Sales by region dashboards are considered territory analysis tools and are used by executives and sales leaders to analyze regional performance metrics. Some of the main functionality in this type of dashboard is that it enables easy sales monitoring with five charts as well as two KPI sections. The user selects the period and state (territory) in the boxes seen on top of the dashboard and this will then filter all the data in the dashboard. The visuals include: 1) Top 5 agents by sales, 2) Top 5 realtor agencies by months of stock, 3) Top 5 realtor agencies by monthly average speed, 4) Top 10 real estate projects by months of available stock, 5) Actual versus budget monthly sales trend, and 6) KPIs for total sold units, total available units, total monthly average speed, and total average sales amount. You find an example of this type of dashboard below.

Purpose of Real Estate Sales by State Dashboards

Real Estate organizations use Sales by State Dashboards to provide corporate managers with interactive analysis of regional sales performance. When used as part of good business practices in Financial Planning & Analysis (FP&A) and sales departments, an organization can improve and speed up its regional strategies and grow revenues, and it can reduce the chances that managers don’t quickly catch anomalies in certain territories.

Example of a Sales by State Dashboard

Here is an example of a Sales by State Dashboard with rankings of agents, agencies and real estate projects.

Example of a Sales by State Dashboard for Real Estate Companies

Example of a Sales by State Dashboard for Real Estate Companies

You can find hundreds of additional examples here

Who Uses This Type of Dashboard?

The typical users of this type of dashboard are: Executives, CFOs, analysts, regional managers.

Other Reports Often Used in Conjunction with Sales by State Dashboards

Progressive Financial Planning & Analysis (FP&A) departments sometimes use several different Sales by State Dashboards, along with financial dashboards, consolidated and local office profit & loss reports, sales reports, sales forecast, annual budgets, project reports and other management and control tools.

Where Does the Data for Analysis Originate From?

The Actual (historical transactions) data typically comes from enterprise resource planning (ERP) systems like: Microsoft Dynamics 365 (D365) Finance, Microsoft Dynamics 365 Business Central (D365 BC), Microsoft Dynamics AX, Microsoft Dynamics NAV, Microsoft Dynamics GP, Microsoft Dynamics SL, Sage Intacct, Sage 100, Sage 300, Sage 500, Sage X3, SAP Business One, SAP ByDesign, Acumatica, Netsuite and others.

In analyses where budgets or forecasts are used, the planning data most often originates from in-house Excel spreadsheet models or from professional corporate performance management (CPM/EPM) solutions.

What Tools are Typically used for Reporting, Planning and Dashboards?

Examples of business software used with the data and ERPs mentioned above are:

  • Native ERP report writers and query tools
  • Spreadsheets (for example Microsoft Excel)
  • Corporate Performance Management (CPM) tools (for example Solver)
  • Dashboards (for example Microsoft Power BI and Tableau)

Corporate Performance Management (CPM) Cloud Solutions and More Examples